A groundbreaking analysis by The New Yorker has revealed a staggering estimated $3.4 billion in financial gains for the Trump family during Donald Trump’s presidency, stemming from a diverse range of ventures including cryptocurrency, real estate, and licensing.
This substantial figure is an estimate because the Trump Organization’s complex structure and limited financial transparency, largely managed by his adult children, make a precise calculation of profits linked to the presidency challenging.
The New Yorker’s detailed estimation attributes a significant portion, at least $2.37 billion, to various cryptocurrency initiatives, while financial investments overseen by Donald Jr. and Eric Trump are thought to have generated an additional $339.6 million.
Adding to this impressive total, the Mar-a-Lago resort is estimated to have brought in $125 million, with legal fees, merchandise sales contributing $127.7 million, and a media empire valued at $116 million, clearly showing a business built on the back of public office.
The context surrounding these financial activities often highlights instances where business interests intersected with official duties. For example, a recent state trip to Scotland, which incurred millions in taxpayer-funded travel and security expenses, included a detour for the former president to inaugurate a new Trump golf course near Aberdeen, Scotland.
During his term, the president also hosted British Prime Minister Keir Starmer at his private Turnberry golf club, a practice that, like discussions about hosting the G20 summit at Doral, sparked questions about profiting from official engagements.
Sources have reported that the former president felt it was “stupid” to have left so much money uncollected during his first term and intended to “rectify his mistake the second time around,” signaling a different approach to blending business and public service.
One critical aspect of this financial landscape is the coordination of many business deals by the former president’s children. This arrangement, as noted by observers, creates a convenient pathway that allows the president to potentially bypass many of the disclosure and ethics laws typically governing private investments by public officials.
After years of accusing opponents of using White House status for personal gain, the Trump family’s alleged “open campaign of open grift” represents an unprecedented phenomenon, suggesting Americans are beginning to grasp how the presidency may have boosted his wealth.
White House Press Secretary Karoline Leavitt dismissed these allegations as “absolutely absurd,” asserting that the President actually “lost hundreds of millions of dollars to serve this country” due to dealing with “fake news and corrupt political opponents.”
Leavitt elaborated on the administration’s perspective, asserting that “The American people love him precisely because he is a successful businessman, not in spite of it.” She added, “The Trump Family is highly respected for always conducting their dealings by the book, unlike past presidents, such as the Biden Crime Family. President Trump has always practiced integrity and transparency, which is why he is and has been forthcoming in sharing his financial disclosures.”
A significant portion of the Trump family’s estimated earnings, according to The New Yorker, is linked to cryptocurrency ventures, including an estimated $385 million profit from the $TRUMP and $MELANIA coins launched just before the former president took office.
Beyond the president himself, a July analysis by The Washington Post indicated that approximately one in five of his high-level appointees held significant assets in cryptocurrency. At that time, White House spokesperson Harrison Fields commented that these figures reflected the success of Trump’s appointees in the private sector, and he maintained that no conflicts of interest were present.
Beyond cryptocurrency, The New Yorker estimates the former president earned approximately $27.7 million from his Trump Store merchandise, a notable point as he is the first presidential candidate to operate a private online store selling MAGA-branded items that compete with his own campaign.
The New Yorker’s total estimate also encompasses approximately $1.3 million from Trump’s “God Bless the USA” Bibles and $2.8 million from Trump-branded watches. These specific figures were previously disclosed in the former president’s 2024 financial disclosure report, which was made public in June. According to Reuters, the form reported more than $600 million in income.
